Our Blog
The Tween Is Back
As more brands turn their attention to girls in these in-between years, Kimberly Inskeep explores the opportunity, the responsibility, and the importance of earning families' trust.
The Tween Is Back
As more brands turn their attention to girls in these in-between years, Kimberly Inskeep explores the opportunity, the responsibility, and the importance of earning families' trust.
Who Are We Teaching Girls to Notice?
A Picture Day outfit, a thirteen-year-old, and what it says about who our daughters notice and who they practice becoming.
Who Are We Teaching Girls to Notice?
A Picture Day outfit, a thirteen-year-old, and what it says about who our daughters notice and who they practice becoming.
Not Just a Program… It’s a Life Theme
Should I continue? Kimberly Inskeep on the three choices that question leaves you with, and why IMPRINT became a life theme rather than a program.
Not Just a Program… It’s a Life Theme
Should I continue? Kimberly Inskeep on the three choices that question leaves you with, and why IMPRINT became a life theme rather than a program.
Strong Looks Different on Every Girl. Here's Pr...
Confidence comes in many shapes. Meet the five girls of Foxtale Forest, and take the quiz to find out which one she is.
Strong Looks Different on Every Girl. Here's Pr...
Confidence comes in many shapes. Meet the five girls of Foxtale Forest, and take the quiz to find out which one she is.
Give Her Options Worth Choosing From
How thoughtful options and the freedom to choose can help build her confidence.
Give Her Options Worth Choosing From
How thoughtful options and the freedom to choose can help build her confidence.
When Brands Shape Her Girlhood
Brands don't simply reflect culture. They help shape it. Looking back on her experience serving on the board of Justice's parent company, Kate Buggeln explores what today's brands can learn...
When Brands Shape Her Girlhood
Brands don't simply reflect culture. They help shape it. Looking back on her experience serving on the board of Justice's parent company, Kate Buggeln explores what today's brands can learn...